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Branding Firm to Position & Promote Legal Seminar

April 02 / 2009

Herndon, Virginia, April 2, 2009 – Spriggs & Hollingsworth, one of the nation’s most respected law firms, has partnered with the Northern Virginia branding firm Vizual to promote a one-of-a-kind seminar on the rapidly evolving world of government contracting and procurement.

The invitation-only event, entitled “The New Procurement Landscape: Contracting under Obama’s Procurement Initiatives,” is scheduled for May 14, 2009 at the law firm’s offices in downtown Washington, DC. In addition to presentations on proposed changes that could drastically alter the rules that apply to contractors, the event will include insights into the future of privatization, the ‘Buy American’ requirements in the American Recovery and Reinvestment Act and related topics.

Spriggs selected Vizual to brand and market the timely event, which is designed for general counsels and senior executives at prospective client organizations. According to principal Jeff Lupisella, the project is an ideal fit for his 15-year-old branding firm. “When Spriggs came to us,” Lupisella notes, “they essentially had only the idea for the conference content, and left it to us to develop the name, branding, imagery and messaging. As a result, the project really plays to our strengths across the board.”

The seminar comes at a critical juncture for many government contracting organizations, as Congress and the Obama Administration are working to overhaul contracting processes and guidelines. At the same time, many areas of the Administration’s proposed budget offer contracting firms significant business opportunities.

About Spriggs & Hollingsworth

Founded in 1982, Spriggs & Hollingsworth (spriggs.com) is among the nation’s leading litigation firms. With a clientele of primarily blue-chip multinational corporations, all of the firm’s eighty lawyers specialize in complex trial and appellate work. Spriggs does the majority of its work in the areas of government contracts, pharmaceutical products, medical devices, toxic torts and products liability, financial institutions, federal claims, insurance, environmental and white-collar defense.

About Vizual

Vizual, Inc. is an integrated marketing services firm that specializes in branding. Since 1994, Vizual has established an outstanding reputation for providing award-winning services, results-oriented strategic consultation, and exceptional client service. To find out more about how Vizual may be able to help your organization, visit vizual.com or call 703-437-8018.

Media Contact: Jeffrey A. Lupisella, 703-437-8018

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