Herndon, Virginia, November 21, 2009 – University of Maryland at College Park alum, proud Terp, and Vizual firm principal, Jeffrey A. Lupisella, had an opportunity to speak with MBA students about branding and entrepreneurship at the Robert H. Smith School of Business. The class, taught by Associate Professor of Marketing Dr. Rebecca Hamilton, is currently studying how to manage brand equity over time. The talk consisted of an initial presentation followed by a question and answer period.
Jeff writes, “It’s always fun to journey back to my roots and to help out an institution that prepared me so well for my career in branding communications and business. The students were attentive and asked great questions and it was a pleasure presenting my thoughts about branding and entrepreneurship. I thank Professor Hamilton for asking me to speak to her class. It was definitely a positive experience for all of us and I look forward to doing it again sometime soon.”
Vizual, Inc. is an award-winning branding communications firm that specializes in strategy, branding, marketing, design, and web. Since 1994, Vizual has established an outstanding reputation for providing award-winning services, results-oriented strategic consultation, and exceptional client service. To find out more about how Vizual may be able to help your organization, visit vizual.com/ or call 703.437.8018.
Media Contact: Jeff Lupisella, 703.437.8018