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Vizual, Inc. Upgrades the Online Presence of Multiple Organizations

HERNDON, VA – March 2, 2012Vizual, Inc., a Northern Virginia branding communications firm, announced today the launch of three new websites for the following organizations: Comprisma, Associated Builders and Contractors (ABC), and Bert Smith & Co.

Comprisma provides risk pooling markets that allow health insurers to share risk with one another, as well as consulting and simulation services to assist them. ABC is a national trade association representing merit shop contractors, subcontractors, material suppliers, and related firms in the United States. The website created by Vizual for ABC,, is used to promote a drug- and alcohol- free workplace. Bert Smith & Co. is a CPA and management consulting firm located in Washington, DC.

“One of the reasons why we love branding is that it allows us to work with many different types of organizations. For example, for these three websites, we worked with a financial firm in the healthcare industry, an association starting a new initiative, and an accounting consulting firm,” writes Jeff Lupisella, president of Vizual. “Each required a customized solution, which we developed through strategic consultation and expert execution. We’re very proud of the results and feel honored to have worked with these organizations and their staff members.”

These websites provide for professional and sophisticated branding achieved through the strategic use of color, compelling imagery, and technical capabilities. This has resulted in each organization’s audience having a better understanding of what type of firm they are, their values, and their unique selling proposition (USP). In addition to user interface (UI) design work, Vizual also utilized sophisticated cascading style sheets (CSS), search engine optimization (SEO), back-end coding and databases, and easy-to-use navigational features, resulting in the creation or reinforcement of their brands.

About Vizual:
Vizual, Inc. is an award-winning branding communications firm that specializes in strategy, branding, marketing, design, and web. Since 1994, Vizual has established an outstanding reputation for providing award-winning services, results-oriented strategic consultation, and exceptional client service. To find out more about how Vizual may be able to help your organization, visit or call 703.437.8018.

Media Contact: Jeff Lupisella, 703.437.8018

We count on Vizual to provide eye-catching, creative designs and superb customer service.

J. K., Council for Opportunity in Education

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